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Fresh News & Insights for App Marketers

Blog > UA

The Right Way to Run User Acquisition + Re-Engagement Together

Liftoff Platform

The Right Way to Run User Acquisition + Re-Engagement Together

7 Apr 2020 | Henry Wang

How IMVU Uses Machine Learning to Scale Mobile User Acquisition

Mobile Heroes

How IMVU Uses Machine Learning to Scale Mobile User Acquisition

12 Sep 2018 | Lomit Patel

How to Successfully Scale Up Facebook User Acquisition Campaigns

Best Practices•Mobile Heroes

How to Successfully Scale Up Facebook User Acquisition Campaigns

14 Aug 2018 | Lomit Patel

Mobile User Acquisition Marketing: Brand vs Performance

Mobile Heroes

Mobile User Acquisition Marketing: Brand vs Performance

23 Jul 2018 | Amanda Carvell

10 Tips for Choosing a Mobile Demand-Side Platform

Best Practices•Mobile Heroes

10 Tips for Choosing a Mobile Demand-Side Platform

9 Jul 2018 | Stara Gipson and Brad Puder

Last Click Attribution Is Dead. Now What?

Best Practices•Mobile Heroes

Last Click Attribution Is Dead. Now What?

9 Jul 2018 | Stara Gipson and Brad Puder

Optimizing Spend Across Paid Mobile User Acquisition Channels

Best Practices•Mobile Heroes

Optimizing Spend Across Paid Mobile User Acquisition Channels

25 Jun 2018 | Harry Bienenstock

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