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Fresh News & Insights for App Marketers

Blog > programmatic

How IMVU Uses Machine Learning to Scale Mobile User Acquisition

Mobile Heroes

How IMVU Uses Machine Learning to Scale Mobile User Acquisition

12 Sep 2018 | Lomit Patel

How to Successfully Scale Up Facebook User Acquisition Campaigns

Best Practices•Mobile Heroes

How to Successfully Scale Up Facebook User Acquisition Campaigns

14 Aug 2018 | Lomit Patel

10 Tips for Choosing a Mobile Demand-Side Platform

Best Practices•Mobile Heroes

10 Tips for Choosing a Mobile Demand-Side Platform

9 Jul 2018 | Stara Gipson and Brad Puder

How Incrementality Testing Works

App Install Campaigns

How Incrementality Testing Works

26 Jun 2018 | David Bennet

How to Optimize Your Mobile Video Ads for Programmatic

Ad Creative

How to Optimize Your Mobile Video Ads for Programmatic

18 Jun 2018 | Thomas Zukowski

4 Tips for Improving Your Programmatic Advertising ROI

Programmatic Advertising

4 Tips for Improving Your Programmatic Advertising ROI

7 Nov 2017 | Morgan Friberg

Things You Ought to Know About Programmatic Ad Buying

Programmatic Advertising

Things You Ought to Know About Programmatic Ad Buying

25 Sep 2017 | Morgan Friberg

What Makes a Mobile Ad Dynamic?

Mobile Marketing

What Makes a Mobile Ad Dynamic?

7 Jul 2017 | Morgan Friberg

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