Liftoff Platform Introducing Scaled Metrics, a More Accurate Representation of iOS Performance Under ATT 8 Oct 2021 | April Tam
Customer Spotlight 22% Lower CPAs When Yubo Ran Non-Personalized Ad Campaigns With Liftoff 15 Oct 2020 | James Haslam
Customer Spotlight With Non-Personalized Traffic, Murka’s ROAS Increased by 3% 16 Sep 2020 | James Haslam
Customer Spotlight CPMs Decreased 62.67% When IMVU Ran Non-Personalized Ad Campaign with Liftoff 10 Sep 2020 | James Haslam
Customer Spotlight Playrix runs non-personalized UA campaign with Liftoff, CPAs decrease 10 Aug 2020 | James Haslam
IDFA•Programmatic Advertising Here Comes iOS 14: What App Publishers and Suppliers Need to Do to Prepare 3 Aug 2020 | Phil Crosby
Best Practices•Customer Spotlight•IDFA Marketers’ Thoughts on Upcoming Changes to the IDFA 30 Jul 2020 | James Haslam
