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Month: March 2021

Developing a Content Strategy to Increase Retention & Conversion

Mobile Heroes

Developing a Content Strategy to Increase Retention & Conversion

29 Mar 2021 | Turner Kirk

Liftoff Scores Big on AppsFlyer’s Twelfth Annual Performance Index

Company News

Liftoff Scores Big on AppsFlyer’s Twelfth Annual Performance Index

24 Mar 2021 | Morgan Friberg

How App Marketing is changing on iOS 14.5

IDFA

How App Marketing is changing on iOS 14.5

23 Mar 2021 | Henry Wang

How to unlock TV and OTT as a new performance marketing channel

Mobile Heroes

How to unlock TV and OTT as a new performance marketing channel

23 Mar 2021 | Lomit Patel

Performance of Limit Ad Tracking traffic, aka non-IDFA, on iOS

IDFA•Programmatic Advertising

Performance of Limit Ad Tracking traffic, aka non-IDFA, on iOS

16 Mar 2021 | Dennis Mink

Winning Creative Strategy: How to Balance Brand and Performance in Mobile Advertising

Mobile Heroes

Winning Creative Strategy: How to Balance Brand and Performance in Mobile Advertising

15 Mar 2021 | Kyle Sausser

Liftoff Employee Spotlight: Jongrim Angela Kim, Senior Sales Manager in Korea

Company News

Liftoff Employee Spotlight: Jongrim Angela Kim, Senior Sales Manager in Korea

15 Mar 2021 | Rebekah Wong

What’s a plist and why should you care?

Best Practices

What’s a plist and why should you care?

10 Mar 2021 | Nicole Bansal

What happens to Re-Engagement Post-IDFA?

Best Practices

What happens to Re-Engagement Post-IDFA?

10 Mar 2021 | Henry Wang

SKAD vs SKAN vs SKAdNetwork: What’s the Difference?

Best Practices

SKAD vs SKAN vs SKAdNetwork: What’s the Difference?

4 Mar 2021 | Henry Wang

Liftoff is ready for iOS 14.5. Are you?

Best Practices

Liftoff is ready for iOS 14.5. Are you?

4 Mar 2021 | Henry Wang

Page 1 of 212»

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